Brand Differentiation
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1 articlesUpdated 6/4/2025
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Klarna’s Pendulum Swing from Automation to Human Touch
The very technology designed to connect us has somehow made genuine human interaction the ultimate luxury good As businesses race toward complete automation, Swedish fintech giant Klarna is making a counterintuitive bet: using humans instead of AI for its most valuable customers.
Ryan Edwards•6/4/2025
The very technology designed to connect us has somehow made genuine human interaction the ultimate luxury good As businesses race toward complete automation, Swedish fintech giant Klarna is making a counterintuitive bet: using humans instead of AI for its most valuable customers.
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Last Updated6/4/2025